Advanced Media Software

Flexible, highly scalable, and virtual media processing solution

Advanced Media Software

Mobile service providers are constantly evolving their networks to enable a better user experience for their customers. As the demand for IP multimedia communication services grows, the desire to have high quality real-time communications experience increases. While High Definition (HD) voice implementation on mobile networks was a huge step towards that goal, the next generation IP communication infrastructure is transitioning to support full HD Enhanced Voice Services (EVS) that promises to revolutionize the voice communication experience with unrivaled quality, improved radio access capacity, and reduced cost of service.

GENBAND Advanced Media Software (AMS) is optimally suited for operators who are not only seeking the benefits of a flexible, highly scalable, and virtual media processing solution but one that also offers high media session handling and clustered, shared transcoding capacity. AMS supports a comprehensive list of mobile and fixed codecs, offering high density, shared transcoding and interworking with HD voice codecs (EVS, AMR-WB) across multiple service provider’s networks and devices.

Flexible Deployments:

AMS on M5 Platform

GENBAND is an acknowledged industry innovator in developing market leading products to meet the needs of real-time IP communications networks. GENBANDs virtualized AMS on the M5 rack mount server offers service providers the ability to provide secure, seamless media processing, transcoding, and connectivity with a reduced Total Cost of Ownership (TCO).

AMS as Virtual Network Function (VNF)

GENBAND provides unique solutions for enabling elastic software based media processing in the telco cloud with an AMS VNF. The AMS runs on standard NFV Infrastructure (NFVI) in the most efficient manner and as a common resource pool using media virtual network functions that scale media transcoding elastically and horizontally under Management and Network Orchestration (MANO) control via the GENBAND VNF Manager while maintaining the high performance needed for media packet processing.  

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